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CFO Tech Outlook | Wednesday, July 22, 2020
Consolidation can take the form of using a single international bank across all global locations to centralize management of accounts while also centralizing mitigation of cybersecurity and fraud risks.
FREMONT, CA: Consumer spending continues to grow, and media and entertainment companies are well-positioned for near-term growth. While adapting to industry trends, companies should update their cash management processes for improved efficiencies and optimized working capital.
Here are three cash management challenges media and entertainment companies face today:
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Cash Transactions
[vendor_logo_first]Many media and entertainment businesses remain cash-concentrated. However, handling large numbers of cash not only raises safety concerns for employees on-site, but it is also difficult to track and is susceptible to fraud.
Media and entertainment companies can update to electronic payment and collection methods to help improve reporting, performance and security. For receivables, merchant services can be utilized to increase credit card payments from customers, and mobile deposit solutions can accelerate processing. Email-based payment solutions or commercial card can be used to pay vendors and talent when it comes to payables.
Also See: Ai Media Group (AiMG)
Seeking Control amid Growth
Companies in media and entertainment sectors are competing for audience share by moving into new international markets and pursuing mergers. This can lead to failures and redundancies in financial operations.
Similarly, as companies, mainly digital media startups, look to grow by raising funds from venture capitalists and strategic investors, it’s imperative to show efficiency in operations as a way to demonstrate the potential value of the organization.
Cash Flow Crunch
Digital media companies have opened the doors for publishers to form dedicated studios for branded content, capitalizing on their ability to reach large audiences and optimize content based on performance.
With increased competition, brands can negotiate longer payment terms, but at the same time vendors want to get paid quickly. Thus, agencies and content producers often face a cash-flow crunch.
A commercial card program can help reduce stress on working capital because it can allow companies to pay vendors sooner, extend days payable outstanding and may even carry the bonus of cash-back deductions.
For companies with a high amount of recurring expenses, single-use accounts, which are 16-digit virtual cards can be set with a payment date range, a credit limit, and recipient type and can also match transaction data to pre-payment information. It also can help maximize float and reduce fraud on vendor payments.
Check out: Top Payment and Card Solution Companies
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