USD 60 Million Gaming Fund Launched by March Capital

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USD 60 Million Gaming Fund Launched by March Capital

By CFO Tech Outlook | Friday, August 28, 2020

The company's previous investments include Genvid Technologies and Immortals Gaming Club. Nifty Games and Knock Knock are amongst the investments that have been made by the new entity, March Gaming.

FREMONT, CA: Santa Monica-based venture capital firm, March Capital, launched a USD 60 million gaming fund, focused on the nearly USD 160 billion gaming industry. The fund will seek investments in Seed and Series A entrepreneurs who are developing gaming content, technology, and infrastructure. March Capital plans to lead approximately 12-15 Seed and Series A gaming investors of USD 500,000 to USD 3 million-plus in gaming, and also provide connections and guidance to entrepreneurs in this arena.

"Within the past decade, gaming has joined the ranks of becoming a mainstream conversation," said Gregory Milken, a Managing Partner at March Capital. "Once viewed as solely for geeks, gaming is now incredibly widespread, and it is an enthusiastic part of our culture. Gaming has become an active, multi-directional activity, and esports, streaming, audience participation, chats/communication, and game viewership will lead to immediate further rewards in gaming investing in the next five years. Game engines are being used to create the latest content, including the most successful TV shows and movies. As such, I'm thrilled to announce our new fund that is 100% focused on the gaming industry."

The company's previous investments include Genvid Technologies and Immortals Gaming Club. Nifty Games and Knock Knock are amongst the investments that have been made by the new entity, March Gaming. Milken has gained a considerable amount of success in the gaming industry, having personally invested in Zynga's Small Giant Games. A former entrepreneur and operator, Milken is a life-long passionate gamer who will lead the fund and provide counsel and insights to gaming entrepreneurs. He has also joined several of the boards of the companies he has invested in.

"While March Capital has long invested in gaming, we realized that we had a subset of investors and constituents who were very interested in gaming. We decided to dedicate a fund just for gaming investments and use our unique expertise and evaluation capabilities to fully capitalize on this opportunity. As a life-long gamer, I cannot wait to continue to identify, invest in, and advise those like-minded entrepreneurs who are at the forefront of game platform creation and content development," added Millen.

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